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Home » Fashion Addicts, Luxury Experts, Luxury Shopping » Net-A-Porter taps Google TV for commerce-enabled video

Net-A-Porter taps Google TV for commerce-enabled video

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British ecommerce Web site Net-A-Porter tapped the Google TV platform for a digital television station that allows consumers to shop as they browse video content unique to the site.

Net-A-Porter TV is composed of runway shows, exclusive designer interviews, photo shoots and insider trend reports. Viewers can share, like, embed and comment on all of the videos, which results in a highly interactive and engaging shopping experience. 

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